MINI Ramadan | Maximise The Essentials

For the Ramadan Campaign a one-take video was created where MINI was at the center of the celebration. From day to night, MINI Clubman, Countryman and Hatch were in different scenarios where the spirit of Ramadan was highlighted. 

Agency: Serviceplan Middle East
Ideation: Rolf Eggers, Kazuko Yokoe, Amin Zeitouni, Stefania Luque, Leomerish Gale.